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Italínea Collection
Project Type
Product - Furniture
Date
June 2021
Role
R&D; Product Designer; Project Manager; Interior Designer; UX Research
About
In this project, we developed new surface options and finishes. We added new accessories and functionalities, as well as new product dimensions, all aligned with consumer needs while keeping the product competitive in the market.
This project was an important milestone in the launch of a new line for a well-known custom furniture brand. Our goal was to provide the retail network with innovative products, in line with the latest furniture design trends, both national and international. Through detailed research and a collaborative process, we were able to create solutions that meet consumer needs and desires, offering not only functionality but also a modern and sophisticated touch that reflects the demands of the current market.
